Straight answers, No Hedging.
If something here doesn't cover it, you can ask us directly.
Is there a free plan?
Yes, and it doesn't need a card. You get one tracked plugin with five keywords, plus the full dashboard, rankings, downloads, reviews and alerts.
Do I need to install anything on my site?
No. WPInsight reads public directory data by slug, so there is nothing to install, no plugin to ship, and no code touching your users' sites.
Where does the data come from?
Everything is sourced from the public WordPress.org plugin directory and its search results — the same numbers anyone can see on your plugin page. We record them on a schedule so you get a history instead of a snapshot. Vulnerability records are mirrored from the Wordfence Intelligence feed.
Data & tracking
How often does the data refresh?
Tracked plugins and their keyword ranks refresh on a daily sync, and alerts are evaluated at the end of that same run. The vulnerability feed refreshes every four hours.
What can I set alerts on?
Six things: rank drops, top-10 entries, low-star reviews, rating drops, approaching install milestones and download anomalies. Each rule takes a threshold and a severity. Alerts are checked after the daily sync, and anything that fires is emailed as one digest to the workspace's alert contact (the owner unless changed in Settings → General), and posted to a Slack channel if the rule has one (paid plans).
How are keywords chosen?
When you add a plugin, WPInsight seeds keywords from its WordPress.org tags — usually about five. Those are protected and can't be deleted. You can add your own on top, and both kinds count toward your plan's keyword limit.
Can I pause a plugin instead of removing it?
Yes. Pausing stops new data collection but keeps everything already recorded, and it picks up where it left off when you resume. Removing deletes the plugin and its history permanently.
Plans & billing
What happens when I hit a plan limit?
Adding beyond your limit is blocked with a message telling you the cap and what you're using. Nothing already tracked is deleted or paused — you just can't add more until you upgrade.
How does billing work?
Paid plans are billed monthly or yearly through Stripe Checkout, and the price on the pricing page is exactly what you are charged. Monthly plans renew automatically every month until you cancel renewal in Settings → Billing; the plan then stays active until the end of the month you paid for. Yearly plans are one payment for 12 months of access and don't renew automatically. An invoice is emailed on every payment.
Can I change plans later?
Yes. On yearly billing, renewing your current plan before it ends adds 12 months to its end date, so no time is lost, and buying a different plan applies straight away and starts a new 12-month term from that day. On monthly billing, cancel the renewal in Settings → Billing first; you can then buy any plan on yearly billing straight away, or start a new monthly plan once the paid month ends. When a plan is refunded or runs out, the workspace returns to the free tier and keeps its data — only the limits and paid features change.
Can I get a refund?
Yes, within 14 days of a yearly purchase or of the first payment of a monthly plan, under the conditions in our refund policy. Later monthly renewals aren't refunded; cancel the renewal any time instead. Contact support to request a refund. A yearly plan doesn't renew automatically: it runs for the 12 months you paid for, then the workspace drops to the free tier and keeps its data. A monthly plan renews each month until you cancel renewal in Settings → Billing; it then runs to the end of the month you paid for.
Workspace
Can I invite my team?
Yes, on any plan that allows more than one user. There are four roles — owner, admin, editor and viewer — plus per-resource permissions if you need something more specific.
Do I need my own AI key for the AI features?
Yes. The AI features are included on every paid plan, and they run on your own provider API key, added under Settings → Integrations. The plan decides whether you have the feature; the key pays for the AI usage, billed by your provider. We never charge you for AI usage and never share the key; it is stored encrypted and only ever shown masked afterwards.
Still have a question?
Support is handled by the people who build WPInsight. No tiers, no bots, no ticket deflection.